The ERP growth-based services market matured during a period of over-powering services demand, stemming from aging legacy systems, requirements for scale / integrated systems, and the gold rush mentality of Y2K. These factors created many revenue-centric business philosophies. Simply put, there was a tremendous opportunity to capitalize on the market but with immature and limited industry checks and balances to ensure successful outcomes for customers. Service firms grew, while budgets ballooned, and poorly functioning solutions were the norm. This generally continued until 2007, until the real estate market dragged the IT markets down into recession. This set into place a long, overdue cleansing of the enterprise technology services industry by eliminating many gold rush focused organizations and forcing a more end-result based business model.

The 2010s brought change, where ERP systems substantially stabilized but were also no longer viewed as competitive advantages by many organizations. This created a period of project & technology standardization, integration, simplification, and velocity. As the 2020s started with a pandemic, the commercial traction of AI also hit. This caused capital and economic swings, and reinvigorated ERP, and the potential of growing ERP beyond what was possible in the past. The ERP service industry did its best to keep up and evolve. However, the industry DNA birthed in the 90s and 2000s, coupled with the realities of faster and more stable software, caused significant service gaps to remain. Trevera’s leadership team viewed these industry dynamics as a critical problem that required a solution, and they proceeded to build that solution.